Author: Abby Gilmore

Attend the next AZIMA Event Featuring Neal Schaffer

Social media is all the rage lately.  There’s Twitter, Facebook, LinkedIn, Foursquare, Google+ and more.  Individuals, businesses and other organizations, use these platforms and there is a different strategy (or lack there of) for each user type.

Everyday social media users use these platforms to network with likeminded individuals, keep up with friends and family, make professional connections and more. The possibilities are truly endless.

But how can the businesses and other organizations make lasting impressions on users who participate for personal reasons?  By being genuine, transparent and real.  Businesses and brands win over social media users when the brand personality is consistent across all channels – especially social media networks.

Businesses are give an opportunity to connect with customers on a very personal level through social networks, but many fall short or miss the point completely. And you don’t want to be one of those businesses.

That’s where Neal Schaffer comes in.Neal Schaffer

Schaffer is an internationally recognized speaker on social media and President of Windmills Marketing, a social media marketing strategic consultancy.  Schaffer helps businesses of all sizes and industries with their social media strategy and implementation, and he will be sharing the secrets of social media strategy at AZIMA’s August event.

Join us as Schaffer shares how businesses can begin go create a social media strategy.  Learn which people in your company should be involved in social media, as well as how to decide what networks are important for your business to participate on.

Here are the details:

Business Social Media Strategy: From Blogs to Tweeting, How & Why

Speaker: Neal Schaffer

Event Location: Scottsdale Hilton (6333 N. Scottsdale Rd., Scottsdale, AZ 85250) A light dinner, and one drink is included.

Time: Doors open at 6:00 p.m. for networking. Dinner served at 6:45 p.m. and presentation will begin at 7:00 p.m.

Pricing:

Student $25 (Enter “STUDENT” promo code)

Members $35 (Enter “AZIMAMEMBER” promo code

Non- Members $45

At the door $55

Register today!

Mission to Meet AZIMA Members: 33

This week’s featured member is Chris Epper from P.F. Chang’s China Bistro. While April’s AZIMA event was his first, we sure hope Chris will be back!

Thanks for joining us, Chris! Hope to see you at the Online Marketing Summit! Don’t forget to register for Online Marketing Summit in Phoenix June 15-17! Register with promo code IMA15AZ, as a friend of AZIMA and  save 15 percent!

Mission to Meet AZIMA Members: 32

This week, I’d like you all to meet Michael McEuen from GannettLocal. Michael said he likes attending AZIMA events to meet others in the interactive and online industries in the Phoenix area.

Thanks for coming, Michael! Hope to see you at the Online Marketing Summit! Don’t forget to register for Online Marketing Summit in Phoenix June 15-17! Register with promo code IMA15AZ, as a friend of AZIMA and  save 15 percent!

Mission to Meet AZIMA Members: 31

This week, I’d like you to meet Rita Rabbani of the Phoenix Suns. Rita is a loyal AZIMA member, attending events for more than a year! She keeps coming back because of the great company and all of the knowledgeable speakers.

Thanks for being so loyal, Rita! Don’t forget to register for Online Marketing Summit in Phoenix June 15-17! Register with promo code IMA15AZ, as a friend of AZIMA and  save 15 percent!

Mission to Meet AZIMA Members: 30

Wow, I can’t believe it’s already the 30th edition of the Mission to Meet AZIMA Members segment. I’ve had so much fun meeting you all!

This week, I’d like to introduce long-time AZIMA attendee Steve Bitter of Bulwark Pest Control. Steve has been attending AZIMA events for the past seven months, and doesn’t plan on stopping!  He credits his loyalty to AZIMA to the quality of speakers featured at each event.

Thanks for attending, Steve!  And if you haven’t yet registered for next week’s event, Register today! The event (on the FIRST Tuesday of May, rather than the second) will feature Vanessa Fox and will be focused on search engine marketing.

Mission to Meet AZIMA Members: 29

After a bit of a hiatus, the Mission to Meet AZIMA members segment of the blog is back in action!

This week, I’d like you to meet Jason Miller of P.F. Chang’s and Pei Wei. He attended April’s AZIMA event to learn more about the industry he lives and breathes every day! He also loves to meet new, like-minded people.

Nice to meet you, Jason. Hope to see you next month, too! And don’t forget, May’s event is the first Tuesday of the month, May 3rd, featuring Vanessa Fox. Register today!

Mission to Meet AZIMA Members: 27

This Friday I would like you to meet AZ Lacey French Brown of Agency Side.  Lacey said she loves AZIMA events for all the networking opportunities!  Glad to meet you, Lacey, and hope to see you next week!

It’s almost that time again – time for AZIMA’s monthly social event!  David Szetala will be talking Pay Per Click marketing next Tuesday, March 8th. Register today! Hope to see you there!

Mission to Meet AZIMA Members: 26

Hope you all are having a wonderful Friday! This Friday, I would like you to meet Libbie Miller from Sitewire.  Libbie tells us about her interest in content marketing — one of the things that draws her to AZIMA!

Thanks, Libbie!  Hope you enjoyed last month’s presentation with Joe Pulizzi!  Next month’s event is right around the corner, and you won’t want to miss David Szetala talking Pay Per Click marketing. Hope to see you there.

Mission to Meet AZIMA Members: 25

Hello and happy Friday!  I hope you all enjoyed Joe Pulizzi’s presentation on content marketing.  At the event my colleague, Michael Schwartz took over for me in our video series as I was part of a round table discussion with Joe.  Michael got some great footage and I’d like to share it with you!  I’d like you to meet Martin Zwilling of Startup Professionals Inc. Martin said he works with Start ups and wants to learn more about marketing… making AZIMA events the perfect place for him to learn!

Glad you could make it, Martin!  And don’t forget to mark your calendar for next month’s social event featuring David Szetala talking Pay Per Click marketing.