Social media is all the rage lately. There’s Twitter, Facebook, LinkedIn, Foursquare, Google+ and more. Individuals, businesses and other organizations, use these platforms and there is a different strategy (or lack there of) for each user type.
Everyday social media users use these platforms to network with likeminded individuals, keep up with friends and family, make professional connections and more. The possibilities are truly endless.
But how can the businesses and other organizations make lasting impressions on users who participate for personal reasons? By being genuine, transparent and real. Businesses and brands win over social media users when the brand personality is consistent across all channels – especially social media networks.
Businesses are give an opportunity to connect with customers on a very personal level through social networks, but many fall short or miss the point completely. And you don’t want to be one of those businesses.
That’s where Neal Schaffer comes in.
Schaffer is an internationally recognized speaker on social media and President of Windmills Marketing, a social media marketing strategic consultancy. Schaffer helps businesses of all sizes and industries with their social media strategy and implementation, and he will be sharing the secrets of social media strategy at AZIMA’s August event.
Join us as Schaffer shares how businesses can begin go create a social media strategy. Learn which people in your company should be involved in social media, as well as how to decide what networks are important for your business to participate on.
Here are the details:
Business Social Media Strategy: From Blogs to Tweeting, How & Why
Speaker: Neal Schaffer
Event Location: Scottsdale Hilton (6333 N. Scottsdale Rd., Scottsdale, AZ 85250) A light dinner, and one drink is included.
Time: Doors open at 6:00 p.m. for networking. Dinner served at 6:45 p.m. and presentation will begin at 7:00 p.m.
Student $25 (Enter “STUDENT” promo code)
Members $35 (Enter “AZIMAMEMBER” promo code
Non- Members $45
At the door $55