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Don’t Shoot in the Dark: How to Interpret and Act on Data
April 20 @ 12:00 pm - 1:00 pmMembers: Free | Non-Members: $65 | Students: $35 | $75 at the Door
In today’s marketing environment, it’s critical to make data-informed decisions to move the needle – no matter what direction you’re headed. Our next webinar on April 20 at 12pm will help you better interpret and act on the data that’s available to you.
Hear from SVP and Media Domain Leader Jed Myer at KANTAR. He will discuss emerging trends, tips for garnering actionable insights and industry predictions you won’t want to miss. Learn how you can help your business grow in our data-rich age.
We will send everyone who registers a Grubhub gift card to order lunch in advance of the Zoom event.
About the speakers:
Jed Myer, SVP, Media Domain Leader at KANTAR
As the lead for the NA Media Domain, Jed works across KANTAR to transform their approach for achieving Media domain sales and profitability objectives. Jed partners with Commercial, Product, Operations and Marketing teams to ensure that client needs are being met as related to offer innovation, offer delivery and product marketing. Jed has worked across the Media buy/sell/technology ecosystem, holding leadership roles at Ebiquity, Google, Univision Communications, OmnicomMediaGroup and Nielsen. He is also active in many industry organizations, serving on the Board for the Advertising Research Foundation (Past Chair) and has been a board member of the Media Ratings Council, Coalition for Innovative Media Measurement and the Council for Research Excellence.