Tag: Networking in Phoenix

5 Strategies to Leverage Call Tracking

You’re probably familiar with the fundamentals of call tracking software as a marketing and advertising professional. The question is: are you converting that expertise into revenue for your agency or marketing value for your business? At this event, featured speaker Adam Arkfeld, Founder and President of ParaCore, will dive into 5 strategies to grow your business by leveraging call tracking software.

Tactics attendees will take away:

  • Discovering ROI through call tracking
  • Improving customer service and customer needs through call monitoring
  • Creating new revenue sources around call activity
  • Integrating call metrics and performance into analytics platforms
  • Starting a performance marketing company using pay-per-click call marketing

About Adam:

Adam Arkfeld is Founder & President of ParaCore, a pay-per-click lead generation agency in Phoenix, AZ. Founded in 2009, ParaCore niched its focus to PPC in 2015 and has grown to manage millions in ad spend annually with a roster of clients ranging from home service companies to online retailers. In 2017, the agency spun off a sub-brand called Outdoor Adventure Marketing that services tour and activity operators throughout the world.

Adam serves on the board of Entrepreneurs’ Organization and is President of Arizona’s EO Accelerator program, an organization to help entrepreneurs grow their businesses to a million dollars and beyond.

Celebrate BBQ Month at Free Networking Happy Hour May 25th!

May is National Barbecue Month! What better way to celebrate than by enjoying the hot new menu at the Valley’s venerable Hole-in-the-Wall restaurant, which just changed its menu to slow cooked smokehouse barbecue. To commemorate the milestone, it’s hosting a networking happy hour exclusively for members of AD2, AMA, AZIMA, IABC, PRSA and Phoenix Social Media Club on Wednesday, May 25 from 6 to 8 p.m. It’s casual, free, and won’t be the same without you, so please join us!

Hole-in-the-Wall restaurant is within the Pointe Hilton Squaw Peak Resort at 7677 North 16th Street, Phoenix, AZ 85020-4434. The rustic cowboy-inspired historic building is now revamped into a low & slow BBQ joint, complete with an outdoor grill and vintage smoker. Parking is ample on the north side of the resort, adjacent to the restaurant.

RSVP: “Happy Hour” to 602-953-6795 or [email protected]