Loading Events

Past Events

Events Search and Views Navigation

June 2020

06
18

SEO in a Pandemic Era with Barry Schwartz

June 18 @ 11:30 am - 1:00 pm
Virtual AZ United States

Please join AZIMA for an informative discussion with Barry Schwartz, CEO of RustyBrick, a New York Web service firm. Barry Schwartz is also the founder of the Search Engine Roundtable and has covered search for over 16 years. Barry is the News Editor at Search Engine Land. Join us on Thursday, June 18, 2020 from 11:30 AM to 1:00 PM to hear from our AZIMA member, and search expert, Carl Chapman, who will host this exciting Q&A, where we’ll discuss…

Find out more »

May 2020

05
21

Simpli.fi OTT Revolution

May 21 @ 11:30 am - 1:00 pm
Virtual AZ United States

Please join AZIMA for a presentation on Over the Top/Connected TV (OTT/CTV). We will be giving away multiple prizes during the presentation and you can learn all about how OTT/CTV viewership has exploded since COVID-19. Join us and understand the trends and learn why it should be part of your media plan today more than ever going forward!   This shouldn’t be a surprise, but Everyone is talking about OTT/CTV. You can’t read or watch the news without hearing about…

Find out more »

April 2020

04
30

How Blockchain is Changing Digital Marketing

April 30 @ 11:30 am - 1:00 pm
Virtual AZ United States

Please join AZIMA for an amazing panel presentation on Blockchain and we will provide you with lunch! Lunch and learning about Blockchain, what more could you ask for on a Thursday afternoon.   If you have ever wanted to learn about Blockchain, here is your chance!   Join us on Thursday, April 30, 2020 from 11:30 AM to 1:00 PM to hear from our panel of experts to find out about how Blockchain is a shared, immutable ledger for recording…

Find out more »

February 2020

02
27

Is Influencer Marketing Dead? Strategies for 2020 and Beyond

February 27 @ 6:00 pm - 8:00 pm
ASU Kerr Cultural Center, 6110 N Scottsdale Rd
Scottsdale, AZ 85253 United States
+ Google Map

A recent Forbes magazine article states that influencer marketing spending will continue to rise in 2020, as will its percentage of the total marketing budget. The influencer marketing market size worldwide was estimated to grow from $3 billion in 2017 to $6.5 billion dollars in 2019. However, from 2017 to 2018 the average earned media value (EMV) of influencer campaigns declined from $12.21 per dollar spent in 2017 to $8.12 in 2018. (Source: Statista, Influencer Marketing Dossier, 2020). Meet our…

Find out more »

January 2020

01
23

How Conversational Marketing (with Intelligent Chatbots) Give Businesses an Unfair Advantage

January 23 @ 6:00 pm - 8:00 pm
Fate Brewing Company, 1312 N Scottsdale Rd.
Scottsdale, AZ 85257 United States
+ Google Map

Today, conversational marketing technology is changing how businesses capture and nurture leads. With the speed automation, the user friendliness of chatbots, and the power of natural language processing, businesses can quickly improves their sales and marketing process. Learn the specific tools and strategies for using conversational marketing to enhance your marketing and speed up your sales. Discover the 3 global trends driving chatbot adoption Find out which tools are best for your business Learn a 4-step framework for optimized chatbot…

Find out more »

November 2019

11
21

Learn from Facebook: Mobile Driven Creative & Data Driven Insights

November 21, 2019 @ 6:00 pm - 8:00 pm
ASU Kerr Cultural Center, 6110 N Scottsdale Rd
Scottsdale, AZ 85253 United States
+ Google Map

​The opportunity is right in front of us to use data as a creative muse to fuel creative effectiveness. But without the proper framework to look at data, it's impossible to know where to begin. At our November event, Amanda Kosakowski from Facebook, Inc – the world's largest social media platform – will cover ways in which we can we can look at the relationship between data, insights and creative through a new light to drive outcomes and results. With mobile…

Find out more »

October 2019

10
12

AZIMA @ Phoenix Design Week for UI/UX Breakouts

October 12, 2019 - October 13, 2019
Phoenix Convention Center, 100 N 3rd St,
Phoenix, AZ 85004 United States
+ Google Map

AZIMA is proud to sponsor Phoenix Design Week 2019 for our October monthly event! As part of our sponsorship, AZIMA members get access to the latest UI/UX trends for just $49. You can either attend one day of the conference or attend breakout sessions on both days with this exclusive offer. Saturday, October 12, features UI/UX breakouts sessions including: Designing and Prototyping Your Next App with Adobe UX & Design Thinking: Designing Systems for SaaS Products UX & Design Thinking:…

Find out more »

September 2019

09
19

The State of Search

September 19, 2019 @ 6:00 pm - 8:00 pm
Unexpected Art Gallery, 734 W Polk St
Phoenix, AZ 85007 United States
+ Google Map
Fall 2019 State of Search

Top 5 Take-Aways The value of using AI to help scale and drive better results Common audience targeting tactics and use cases Why you should be informed about voice Search, but limit investment there for now The importance of Shopping Ads Shopping Ads tips for success About the Speaker Bob Nishiyama started his career working part-time at an early digital marketing agency, W3PR, to pay for college. It was W3PR that initially sparked his interest in helping businesses grow by…

Find out more »

August 2019

08
22

Crafting Better Digital Personas with Attitudinal Segmentation

August 22, 2019 @ 6:00 pm - 8:00 pm
Fate Brewing Company, 1312 N Scottsdale Rd.
Scottsdale, AZ 85257 United States
+ Google Map
CRAFTING BETTER DIGITAL PERSONAS WITH ATTITUDINAL SEGMENTATION

We can see a lot about our digital audiences based on their activity online. Where they click, when they click, how long they stay, where they were before and where they go next. We've got what they looked at, what they bought, and how often. Our digital audience personas are full of information about who they are, where they live, how much they make and how much they spend. What none of this tells us is WHY. Oh, we can…

Find out more »

July 2019

07
18

The Golden Age of Personalization

July 18, 2019 @ 6:00 pm - 8:00 pm
ASU Kerr Cultural Center, 6110 N Scottsdale Rd
Scottsdale, AZ 85253 United States
+ Google Map

Personalization, just like Artificial Intelligence and Machine Learning has become the buzzword du jour.  Learn how to navigate the buzzword BS to better understand personalization, how it can help your business, delight your customers, and practical steps to drive immediate value. About the Speaker: Greg Lim is a believer that great marketing is the perfect combination of math and magic.  As the former CMO of Lifelock and current CEO of Persosa, he combines his background in finance and marketing in…

Find out more »
+ Export Events