Past Events

AZIMA is proud to sponsor Phoenix Design Week 2019 for our October monthly event! As part of our sponsorship, AZIMA members get access to the latest UI/UX trends for just $49. You can either attend one day of the conference or attend breakout sessions on both days with this exclusive offer. Saturday, October 12, features UI/UX breakouts sessions including: Designing and Prototyping Your Next App with Adobe UX & Design Thinking: Designing Systems for SaaS Products UX & Design Thinking:…

Top 5 Take-Aways The value of using AI to help scale and drive better results Common audience targeting tactics and use cases Why you should be informed about voice Search, but limit investment there for now The importance of Shopping Ads Shopping Ads tips for success About the Speaker Bob Nishiyama started his career working part-time at an early digital marketing agency, W3PR, to pay for college. It was W3PR that initially sparked his interest in helping businesses grow by…

We can see a lot about our digital audiences based on their activity online. Where they click, when they click, how long they stay, where they were before and where they go next. We've got what they looked at, what they bought, and how often. Our digital audience personas are full of information about who they are, where they live, how much they make and how much they spend. What none of this tells us is WHY. Oh, we can…

Personalization, just like Artificial Intelligence and Machine Learning has become the buzzword du jour.  Learn how to navigate the buzzword BS to better understand personalization, how it can help your business, delight your customers, and practical steps to drive immediate value. About the Speaker: Greg Lim is a believer that great marketing is the perfect combination of math and magic.  As the former CMO of Lifelock and current CEO of Persosa, he combines his background in finance and marketing in…

Storytelling and marketing go hand-in-hand. Today, you live in a tumultuous, noisy world where you're competing with EVERYTHING that's fighting for your prospect’s attention. In this presentation, AZIMA's 2019 Rising Star Award Winner Todd Hartley explains how to pull your prospects through your sales funnel faster by integrating tactical business videos into your marketing and sales process. After, you’ll be able to: Brainstorm compelling video narratives by identifying your best marketing stories Execute content that commands your audience's attention Align your marketing and sales team Use…

Dedicated to honoring and recognizing digital marketing professionals and their successful digital marketing campaigns and innovation, the 2019 TIM Awards is now open for submission. Named after Sir Timothy Berners-Lee, acknowledged father of the World Wide Web, the 2019 TIM Awards brings together Arizona's best and brightest digital marketers to celebrate the work completed in the 2018 calendar year. So, get busy on your entries and watch for our updates regarding this prestigious awards ceremony. Contact us now about ways…

When marketers talk about Local Digital Marketing, conversations almost typically focus on Local Search. Are our location pins visible in the maps channel? Is our information correct? How do our reviews look? These are important questions to answer, and have a significant impact on business, but the truth is, Local Digital Marketing encompasses so much more. As technology, marketing capabilities, and user needs scale, so does our ability to engage with audiences in locally relevant ways across all digital channels.…