The Email Vanguard: What You Should Know

Design. Code. Test. Send. Design. Code. Test. Send. Design. Test…(snore)

If we’re not careful, email marketing tactics can get really boring really quickly. That monotony not only impacts those of us pushing “Send”, but it also extends to those (hopefully) interacting with our messages in their inbox. We can all do better.

Join us for a fun and interactive session with Chris Sietsema of Teach to Fish Digital, in which we explore eight different ways in which you can strategically utilize email marketing to enlighten and enrapture your audience. Give your email program a cold, wet slap in the face to generate meaningful activity from your prospects and customers.

Chris will also cover the latest advancements in email as well as some helpful advice for your automated communication programs.

About the Speaker

Chris Sietsema (seats-eh-muh) has over 15 years of experience in the interactive marketing space.  Chris excels at educating his clients and colleagues about online marketing disciplines and how best to employ them.  He runs Teach to Fish Digital, which focuses on training businesses how to create, manage and measure their own digital marketing campaigns.  Chris also runs Metrics Agency, a consultancy that provides digital analytics services to clients across the country. He’s held leadership positions at two great agencies in Phoenix and a Fortune 500 company. Chris lives on a little orange grove in the desert with his jovial wife and two energetic boys.