Getting jazzed about November’s event speaker Jonathan Salem Baskin

What do Forbes, Advertising Age, Apple’s iMac, Nissan …  and now AZIMA … have in common? Answer:  November’s speaker Jonathan Salem Baskin, president of marketing consultants Baskin Associates and a global brand strategist.  Baskin has 30 years of professional experience helping clients large and small deliver better, sustainable, and more reliable marketing and brand value…. continue reading →

Sept 2013 Event Recap – Email in an Increasingly Mobile and Social World

More than 70 guests attended the Sept. 19 Arizona Interactive Marketing Association (AZIMA) event, “Email in an Increasingly Mobile and Social World,” presented by Chris Sietsema, owner of Teach to Fish Digital, at the Hilton Scottsdale Resort & Villas. Chris delved right into real-life examples of email campaigns, critiquing well-known brands and pointing out how… continue reading →

AZIMA Presentation on Mobile First for 2013: Advertise, Monetize, and Maximize 2-28-13

AZIMA Presentation on Mobile First for 2013: Advertise, Monetize, and Maximize 2-28-13 by Matthew O’Brien Kim Carlson, Strategic Sales for http://www.InMobi.com, a global mobile ad network. This slide deck from the February 28th AZIMA event provides some industry insights and commentary on the state of mobile advertising. Including InMobi’s recent Mobile Consumption research, learn why… continue reading →

1st Annual AZIMA TIM Awards: Call for entries.

You can be the toast of your digital domain if you win one of the coveted TIMs—the Arizona Interactive Marketing Association’s award for excellence. Named after Sir Timothy Berners-Lee, acknowledged father of the World Wide Web, the TIMs showcase Arizona talent and work in the interactive realm for calendar year 2012. Interactive luminary Jay Baer,… continue reading →