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The Power of Influencer Marketing

February 16 @ 6:00 pm - 9:00 pm

Members:Free, Non-Members:$65, Students:$45, $75 at the Door

The digital ad landscape is becoming more and more complex while the audiences brands are trying to reach are becoming more and more distant. In this session, we’ll explore trends in influencer marketing and the reason brands are shifting their strategy to re-engage their target audiences in a new way that delivers deeper and lasting relationships.

Join us Thursday, February 16 as Tyler Farnsworth, Managing Director of August United provides an in-depth look at how influencer marketing can best be leveraged to impact brand loyalty and consumer behavior.

During this presentation, you will gain valuable insight into:

  • “Influencer Marketing 101” (What is influencer marketing, what isn’t influencer marketing, keywords, definitions)
  • How to get started on influencer marketing
  • $100M in free R&D – learn from the costly mistakes big brands have already made
  • Understanding which metrics really matter

Tyler Farnsworth is Managing Director of August United, a Tempe, AZ-based influencer marketing agency. Tyler is passionate about telling incredible stories, building and leading award-winning teams, and helping brands connect with the people they serve. He’s on a crusade to rid the world of boring marketing and has extensive experience in influencer marketing strategy, video production, and social media strategy.

Details

Date:
February 16
Time:
6:00 pm - 9:00 pm
Cost:
Members:Free, Non-Members:$65, Students:$45, $75 at the Door
http://azima.wildapricot.org/event-2455123

Speaker

Tyler Farnsworth

Tyler Farnsworth

Venue

Hilton Scottsdale Resort & Villas
6333 North Scottsdale Road
Scottsdale, AZ, 85250 United States
+ Google Map
Phone:
1-480-948-7750

Event Refund Policy

Notice of cancelation 72 hours prior to event – Full refund
Notice of cancelation 48 hours prior to event – 50% refund

*Cancelations made less than 48 hours prior to the event will not receive a refund. Please note that we are a non-profit professional group and we have to guarantee your seat with our event vendor 48 hours before the event. Which means if you don't show, we still have to pay for you.